Title: Soft Power Theory Development, Practise and Innovation 
-- Proceedings of The Third (2013) International Academic Seminar of Softpower, Jinan, CHINA (ICNSP)
Editor: KongLai ZHU, Henry ZHANG
ISBN: 978-1-921712-38-8
Publisher: Aussino Academic Publishing House
Conference Date:  2013
Publication Date: December 2013
Pages: 736
Sponsor: Jinan University Soft Power Research Centre, China 
RRP Price: A$60.00

Foreword: 
  • Society Core Value and National Soft Power
  • Culture Legacy and Inheritance
  • Regional Economic Mode and Soft Power Construction
  • Globalization and Interconnections
  • Education and Human Resources reserve
  • Enterprise Culture and Its Performance Impact
  • Tourism and Tangible Culture